Top 5 Beauty Retail Apps on Android in Ireland: Q2 2023 Performance

During the second quarter of 2023, the top 5 beauty retail applications on the Android platform in Ireland showcased varied performance trends. Here’s a detailed look at their weekly downloads, revenue, and active users, based on data from Sensor Tower.

LOOKFANTASTIC -Beauty Shopping saw a fluctuating trend in weekly downloads, starting at 975 in late March and dipping to 438 in mid-April, before peaking at 1.1K in mid-May. By the end of June, downloads stabilized around 746. Weekly active users reflected a similar pattern, beginning at 8.6K and experiencing a slight decline to 6.2K in April, then steadily rising to 9K by mid-May and hovering around 7.5K by the end of the quarter.

CHARLOTTE TILBURY had a significant surge in weekly downloads, starting from a mere 7 in mid-May and skyrocketing to 948 by the end of June. Correspondingly, weekly active users also increased, starting at 14 in late May and growing to 613 by the end of June.

BEAUTY BAY experienced relatively stable weekly downloads throughout the quarter, maintaining figures around 50. Active users showed a consistent pattern, starting at 588 in late March and slightly fluctuating around the mid-400s to mid-500s range through the quarter, ending at 470 by late June.

Lush Fresh Handmade Cosmetics had modest weekly downloads, with numbers ranging from 11 to 34 throughout the quarter. Active users remained low, peaking at 32 in late May but generally staying below 25 for most of the period.

Nykaa Fashion – Shopping App showed a varied download trend, starting at 18 in late March and peaking at 40 in early May, then stabilizing around the mid-teens by June. Weekly active users started at 116 in late March, reached a high of 153 in mid-May, and remained stable around 134 by the end of June.

For more detailed insights and comprehensive data, visit Sensor Tower.